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Royal Bled

Bled, Slovenia

GOLF CLUB MANAGEMENT

IMG provides golf club management and specialist consulting services to clubs all over the world. Our corporate team are experts in the business of golf and provide professional management services across all aspects of golf development, including clubhouse design, pre-opening planning, sales & marketing, membership, agronomy and operational management.

 

​Focused on tailor-made solutions that ensure a maximum return on investment, we have developed and managed many prestigious courses around the world. With professional staff across the globe, IMG utilizes its broad resources to deliver

integrated, value-added solutions to help create world renowned golf clubs.

IMG currently manages and consults to over 20 clubs around the world including award winners such as Jinji Lake Golf Club in Suzhou, China, Sheshan Golf Club in Shanghai, China, La Bagnaia Golf Resort in Tuscany, Italy, Bana Hills Golf Club in Danang, Vietnam, Ile Aux Cerfs GC in Mauritius and Dreamland Golf Club in Baku, Azerbaijan.

 

As part of our aggressive expansion strategy, we have introduced a new branding option for our Golf Course Services business to better reflect what we do, which is the international management and design (IMD) of world class golf courses. IMD Golf uses the same support, services, resources and marketing channels as IMG Golf Course Services, but is able to provide clients with more flexibility in services, contract term and fees. IMD Golf also has preferred access to IMG players for course design opportunities and IMG Professional Golf events.

Powered by 25 years of global experience, IMD Golf provides clients access to the IMG Golf Course Services performance engine, and a team of Golf Professionals whose experience and knowledge has global reach. Providing the perfect balance of world class golf services and flexible fees, our expertise is guaranteed to make a difference.

 

Key Elements of IMD Golf:

 

  • Powered by 25 years of proven golf course management and design success

  • Access to IMG Prestige - global network of over 200 courses

  • Access to global marketing channels

  • Flexibility with brand standards 

  • Quality assurance program helps protect every owner's investment while maintaining product excellence.

  • Drives Revenue and Profit through a powerful and proven business engine

  • More flexible contract terms with a shorter length and a more competitive fee structure.

MANAGEMENT SERVICES
 
View 360 Quality Assurance Program

Using our 25 years experience of working with many leading clubs around the world, View360 provides Golf Club Quality Assurance audits and 360 degree tracking to help clubs identify issues with the member and guest service experience. We measure the entire guest experience and back office operations from booking a tee time, check in, pro shop, locker rooms, food & beverage, golf course conditions, staff attitude, cleanliness, conditions and services. Our team of industry professionals will visit the club and spend 2-3 days on site to conduct the audit. We measure over 250 standards which can be customised for each club, and follow up with a detailed report and trend graphs that we also post online for the club’s management to access. We create a Management Action Plan to make improvements in the identified areas, and can also include our training programs to develop employees and improve the service culture.

 

Our team of experts help our clients provide consistent and world class experiences for their members and guests. View360 is a great management tool that will improve operational excellence and the financial performance of the club. We will also benchmark the audit results with similar quality clubs.

Using our 25 years experience of working with many leading clubs around the world, Prestige Plus is a new service offering that focuses on delivering world-class Sales & Marketing support to clubs across the world. With our Global Network of contacts and expertise, we are uniquely positioned to offer clubs a range of customized Sales & Marketing services, that will enhance the reputation of the club, provide a competitive advantage, open up new markets, and drive additional rounds and revenue.

Our team of industry professionals provide access to expert market knowledge and will share industry best practices and develop innovative opportunities to maximize sales. Prestige Plus is a powerful new solution for clubs that will deliver Exposure - Profitability - Partnerships - Credibility. 

Prestige Plus benefits:

  • Membership of IMG Prestige, our Global Network of over 200 World-Class Golf Courses

  • Access to our Global Network of Tour Operators and Travel Agents

  • Access to our global Media partners and PR relationships

  • Features in The View, our monthly enewsletter that reaches a global audience of thousands of golfers

  • Drafting and distribution of Press Releases

  • Access to our global marketing channels such as Facebook, Twitter, WeChat, LinkedIn and Instagram.

  • Representation at Golf Travel trade events such as IGTM and AGTC

  • Golf Awards and Rankings assistance

  • Dedicated page on imgprestige.com (200+ courses globally)

  • Global marketing partnerships

  • Opportunity to feature on Golfing World, the daily TV show owned by IMG Media that is broadcast in 35 countries and reaches over 20 million viewers

 

 
OUR DIFFERENCE
 
PRESTIGE PLUS

Build your future with us and contact our Business Development executives in Singapore - paul.burley@img.com 

or London - russell.hannah@img.com for more information.

LIST OF CLUBS
 

DREAMLAND GOLF CLUB

BAKU, AZERBAIJAN

GARDEN CITY GOLF CLUB

PHNOM PENH, CAMBODIA

SINGAPORE

1 Scotts Road

#19-01/05 Shaw Centre

Singapore 228208

LONDON

566 Chiswick High Rd 

Bldg 6

London W4 5HR

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